Privacy policy

Privacy Policy

Last updated: 7 October 2026

This Privacy Policy explains how BIBOSA RETAIL (“KYDA”, “we”, “us”) collects, uses and protects your information when you visit www.kyda.in or place an order with us.

By using our website, you agree to this policy.

Information we collect

You give us directly:

  • Name, delivery address, PIN code, phone number and email address when you place an order

  • Email address when you subscribe to our newsletter

  • Any information you share when you contact us by email, phone or WhatsApp

Collected automatically when you browse:

  • Device type, browser, operating system and IP address

  • Pages you viewed, products you looked at, and items added to your cart

  • Referring website and how you arrived at our site

We do not collect or store your payment details. Card numbers, UPI IDs and net banking credentials are handled directly by our payment gateway and never reach our servers.

How we use your information

  • To process, pack, dispatch and deliver your order

  • To send order confirmations, dispatch and delivery updates by email, SMS or WhatsApp

  • To handle returns, exchanges and refunds

  • To answer your questions and resolve complaints

  • To send offers and new product updates, if you have subscribed

  • To understand how our website is used and improve it

  • To show you relevant ads on Facebook, Instagram and Google

  • To meet our legal and tax obligations

Who we share it with

We do not sell your personal information. We share it only with the service providers we need to run the store:

Partner

Purpose

What they receive

Shopify

Hosting our store and processing orders

Order and account details

Shiprocket and courier partners

Delivering your order

Name, address, phone number

Payment gateway

Processing prepaid payments

Payment details, handled directly by them

Meta (Facebook, Instagram)

Measuring and targeting our advertising

Pseudonymised browsing and purchase events

Google Analytics

Understanding website traffic

Pseudonymised usage data

Email and SMS providers

Sending order and marketing updates

Name, email, phone number

We may also disclose information where required by law or a government authority.

Cookies and tracking

Our website uses cookies to keep your cart working, remember your preferences, and measure how the site is used.

We use the Meta pixel and Conversions API and Google Analytics. These record actions such as viewing a product, adding to cart and completing a purchase, and share them with Meta and Google so we can measure our advertising and show you relevant ads.

You can disable cookies in your browser settings, though parts of the site such as the cart may stop working. You can also control ad personalisation in your Facebook, Instagram and Google account settings.

Marketing messages

If you subscribe, we may send you offers and product updates by email, SMS or WhatsApp. You can unsubscribe at any time using the link in any email, by replying STOP to an SMS, or by emailing info@kyda.in. Transactional messages about an order you have placed will still be sent.

How long we keep your data

We keep order records for as long as required under Indian tax and accounting law, which is generally eight years. Marketing contact details are kept until you unsubscribe. Website analytics data is retained for up to 26 months.

Your rights

You can ask us to:

  • Tell you what personal information we hold about you

  • Correct information that is wrong or out of date

  • Delete your information, where we are not required by law to keep it

  • Stop sending you marketing messages

Email info@kyda.in and we will respond within 30 days.

Security

Our website runs on HTTPS, and payments are processed through PCI-DSS compliant gateways. We limit access to customer information to staff who need it to fulfil orders and handle support. No method of transmission over the internet is completely secure, but we take reasonable steps to protect your data.

Children’s privacy

We sell clothing for children, but our website is intended for use by adults. We do not knowingly collect personal information from anyone under 18. If you believe a child has given us their information, email info@kyda.in and we will delete it.

Changes to this policy

We may update this policy from time to time. The revised version will be posted on this page with a new “Last updated” date.

Contact us

Email: info@kyda.in
Phone: 1800 572 2558 (Monday to Saturday, 9:00 AM – 7:00 PM)

BIBOSA RETAIL
8/1682 A16, SF No. 56/1A, P N Road, Thirunagar Street, Neruperichal, Tiruppur, Tamil Nadu – 641602
GSTIN: 33AXDPP3247L1ZB